Maximum Entertainment Productions (MEP) was founded in 2005 by Eva Price and Avram Freedberg. The purpose of the company is to provide support, development, financing, and production in all areas of entertainment. By forming relationships and providing the necessary resources for artists and investors, Maximum Entertainment provides a vital service for the entertainment industry.
EVA PRICE is a two-time Tony Award-winning producer whose credits include over 15 Broadway plays, musicals, and concerts. She is a member of The Broadway League’s Board of Governors and was named one of Crain’s NY 40 Under Forty Rising Business Stars. Most recently, she joined the producing team at Level Forward, a new entertainment enterprise started by Killer Content and Abigail Disney to create story-driven/impact-minded properties across live, digital and filmed platforms; focusing on work, by and for, marginalized communities. Current and notable productions include: Oklahoma! (Broadway, St. Ann’s Warehouse); Alanis Morissette’s Jagged Little Pill (A.R.T.); Angels in America (Broadway revival starring Nathan Lane and Andrew Garfield); Dear Evan Hansen (6 Tony Awards); On Your Feet! (The Story of Gloria and Emilio Estefan); Frankie Valli and the Four Seasons on Broadway!; Peter and the Starcatcher (5 Tony Awards); Colin Quinn: Long Story Short (directed by Jerry Seinfeld); Annie (Tony-Nominated Musical Revival); The Merchant of Venice starring Al Pacino (Tony-Nominated Play Revival); Carrie Fisher’s Wishful Drinking; The Addams Family (starring Nathan Lane and Bebe Neuwirth); as well as several solo shows and critically acclaimed concerts starring The Temptations & The Four Tops; Kathy Griffin; Lewis Black; and Hershey Felder. Recent Off-Broadway projects include Cruel Intentions: The '90s Musical (Le Poisson Rouge); the Drama Desk-nominated Found (Atlantic Theater Company & Philadelphia Theater Company); Benjamin Scheuer’s award-winning The Lion (Drama Desk winner, Off-West End winner for Best Musical); and Bess Wohl’s critically-acclaimed Small Mouth Sounds. International and Touring Credits include: The Hip Hop Nutcracker, featuring Rap Icon Kurtis Blow; The Magic School Bus, Live! The Climate Challenge; Ella, a bio musical about the life and music of Ella Fitzgerald; ‘S Wonderful: The New Gershwin Musical; Tomie dePaola’s Strega Nona The Musical; Irving Berlin’s I Love A Piano (National Tour and Japan); The Great American Trailer Park Musical; Private Jokes, Public Places (London). For five years Eva worked as an assignment editor and coordinating producer for special projects at ABC News, spending her last year producing and reporting on stories relating to Broadway for ABCNEWS.COM.
AVRAM C. FREEDBERG's current business ventures encompass direct to consumer marketing of coins and bullion collectibles to cosmetics and skin care products, entertainment and thoroughbred horse racing. He wishes to nurture talent and has been lucky enough to be surrounded by gifted colleagues, like Eva Price, Mary Beth Dale and Harvey Fishman. In addition, he has talented singer-songwriters, as children (Take a listen:www.ariellemusic.com and www.hintsmusic.net). Before MEP, he was the co-producer of Private Jokes, Public Places off-Broadway and has mounted, re-staged and produced Jerry Zaks in Tuscaloosa’s Calling Me … But I’m Not Going! (winner of the Outer Circle Critics Award for Best Off-Broadway musical) for the Broadway on Showtime Pay-TV series. Mr. Freedberg produced a comedy special called “Cocktails with the Comic Storytellers” for Showtime. In addition, he has been an investor in the Broadway productions of Little Shop of Horrors, The Producers, Long Days Journey Into Night, Sound of Music, the new Flower Drum Song, Enchanted April, Triumph of Love, the Off-Broadway production, My Old Lady, and the road tours of The Producers and Swing. Freedberg has published twelve books, distributed package goods samples to college students through bookstores and, through sales of coins and collectibles, has raised over $2 million for several September 11th related charities. With Maximum Entertainment Productions, Avram’s credits include: Dear Evan Hansen (6 Tony Awards), On Your Feet! (The Story of Gloria & Emilio Estefan), Frankie Valli and the Four Seasons on Broadway!, Cruel Intentions: The '90s Musical Experience, Small Mouth Sounds, The Lion, John Grisham’s A Time To Kill, Peter and the Starcatcher (at New World Stages), Colin Quinn Long Story Short directed by Jerry Seinfeld (Drama Desk Nomination), Dr. Seuss’ How the Grinch Stole Christmas (Broadway), The Addams Family (Broadway), Carrie Fisher’s Wishful Drinking (Broadway), The J.A.P Show: Jewish Princesses of Comedy (Off-Broadway), Marga Gomez’s solo critically acclaimed show, Los Big Names (Off-Broadway; Outer Critic’s Circle and Drama Desk Nomination), All is Love (NYMF), Circumcise Me (Off-Broadway), Private Jokes, Public Places (London); Irving Berlin’s I Love A Piano (National Tour and Japan), Tomie dePaola’s Strega Nona The Musical (National Tour), Ella (National Tour), ‘S Wonderful: The New Gershwin Musical (National Tour).
CARL FLANIGAN, prior to joining MEP, led the international new projects expansion of Blue Man Group’s theatrical business as General Manager and Head of Development. Over a ten-year period, he supervised over thirty productions including their acclaimed US National Tour and productions on the West End, Tokyo and Berlin. He helped expand their initiatives in private branded entertainment, concert tours, film, TV, digital, publishing and transmedia properties. He started his commercial theatre career as a technical associate on the first company of The Lion King at the New Amsterdam Theatre. He continued as a production manager in the technical and design department at Disney Theatrical and later joined the General Management and Marketing team that licensed and marketed all of Disney’s shows in Europe, South America and Asia and was instrumental in the development of the musical education partnership with Music Theatre International. Carl is from Western Pennsylvania and holds degrees from the University of Pittsburgh, and the University of Southern California where he was a Presidential Fellow at the Marshall School of Business.